Author: admin

Ever since 3G/4G enabled devices increased and internet broadband speed exploded in performance, the trend of media following has shifted from TV to digital platforms. We don’t want to go into the numbers of internet users in Pakistan or abroad because the users are being added into broader spectrum each day. No doubt this paradigm shift from traditional TV to digital network has actually enabled organizations to connect with their target market with more focus and close to accurate speculated ROI’s. Digital Marketing is cheaper than Traditional...

  The vision you perceive inside yourself through your imagination or outside your body from your eyes creates an image in fact billions of images per second, processing them for human being as he perceives it is impossible because without the focus the human cannot look or see. It is clear that human being wanted to create something other than an eye which could see and record it for playback for spectator(s). Basically principals of camera are similar to humans’ perception &...

  In current times we have engaged super processors, machines, robots, engines, and not to forget the billions of special effects happening in chemistry and biotech world. We need it done exactly the way we want it, not less not more. This might not be the logical case with the consumer, but when it comes to investments in huge projects and businesses the stakeholder need exact results, and by exact it always means more than expected. So higher expectations, realistic approach...